Writing for Business Impact: Style
Write and Edit Using Six Principles
About This Course
In our digital world, business communication mostly occurs through writing. This can range from emails to annual reports, sent to colleagues inside the ,company or across borders and time zones.
Yet according to industry reports, good business communication is not considered a top learning priority, and this is costing companies billions each year.
CorpU’s new course, Writing for Business Impact, will help your company create a culture in which writing clearly, informatively, and persuasively becomes second nature to employees.
This course is for leaders at all levels and should be an integral part of development programs from onboarding to senior leaders. All business leaders will benefit, since all leaders need to effectively communicate (through email, proposals, business cases, blogs, press, meeting agendas, and deliverables, etc), as well as influence and persuade at all levels inside and outside their organization.
This course is designed to give you a critical edge in today’s global marketplace. The three-week course combines individual and collaborative learning through carefully chosen exercises, industry examples, readings, video lectures, and faculty coaching.
Director, Professor of the Bombay Institute for Critical Analysis and Research (BICAR)